Business centric applications are the need of the enterprise. Business Executives are in search of tools and solutions that enable their ERP to provide greater efficiency, empower users and extend the data capture capabilities. Most businesses leverage the native development toolset from ERP, which requires significant investment and has the same structural limitations. One such customer touch point is the Order to Cash cycle of the business. CloudIO studied the pain points of the business user to service the customer through standard ERP form navigation. The solution evolved into an application designed to give a 360-degree view of all customer details to the Customer Service Representative (CSR). With CloudIO’s Customer WorkCenter, the CSR is now enabled with rapid access and easy navigation to view and update all customer centric information. This in turn improved the productivity of staff, improved the customer experience and enabled more robust data capture.